- You Can’t Do Everything First
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You Can’t Do Everything First


I was recently interviewing Paul Hartunian, the guru of free PR, who manages to balance multiple careers.

Paul remarked:
Because there are so many things in front of them, people do not act.

I've attended numerous seminars where the amount of knowledge presented was overwhelming.
The vast majority of people then went into shock and did nothing.

All of this information and all of these specialists were right there, ready to assist seminar participants in doing what they wanted to do and achieving their goals.

They may have been offered a lot of fantastic things to sell, but in that one day, they were given SO MANY choices that they froze.

Paul's point was that when we're faced with too many options, we can get paralyzed.

Trying to choose between 15 or 20 possibilities can be difficult, especially if they all look to be good choices.

"A dog chasing two rabbits won't catch either one," my grandfather used to say.
"And he'll go hungry tonight," he'd say after a brief pause.
He was attempting to persuade me of the need of focusing on one task at a time.

Consider an example that we frequently see on the Internet.
In the previous six months, how many eBooks have you purchased?
How many of those people can teach you how to sell or make money online?

You'll be impressed if a book is good; you'll say, "Yeah, I can do this."
But then, in a few days, you'll read another fantastic sales letter, and you'll realize how much you need the information in this new offering.
Then you'll buy another eBook and be impressed all over again: "Yeah, I can REALLY accomplish THIS."

Every day, all over the Internet, this cycle is repeated again and over.

It's possible that this has happened to you.
I've completed the task.
Many people have done so.

So you're sitting there with dozens of books, all of which are fantastic, dozens or even hundreds of affiliate offers, some of which are excellent, and page after page of website ideas, all of which are intriguing.

In fact, you may be unsure what to do first because you have so many possibilities.

"Son, you can't do everything first," my grandfather would tell one of his men when he noticed one of his men pondering what to do next.

Neither you nor I can.
It doesn't matter which option you choose initially if all of your options are good.
If you have to, throw a dart, but get moving.

If you have to, throw a dart, but get moving.
Make a choice.
Set a schedule for yourself.

Getting into motion involves stepping into unknown terrain and doing things you've never done before for many people.
So what?
At the very least, it's intriguing and thrilling.
But it's never frightening.

If you believe that establishing your first business is daunting, you are mistaken.

It's terrible to wrestle a grizzly bear.
It's terrible to jump out of an airplane without a parachute.

But what about starting a business?
That's not frightening; it's just strange.

And therein is the major reason why most people freeze when faced with a big list of possibilities.
They believe they are unsure of what to do because they are on strange territory.
(They do, but they believe they do.)

Here's a plan to make decision-making less terrifying.
Consider that large list of possibilities.
Let's say there are 15 things on it that you've never done before.

After you've gone through everything on the list, do the following:
Determine if all of the objects are truly equal.
Cross off any that clearly do not meet the requirements.
You'll still have plenty of options.

Let's imagine your list is down to just ten items.
Get a fresh sheet of paper.
On it, write the first thing from your original list, item number one.
That's it for now.
That's your new options list – only one thing.
We've previously decided that all of the options are about equivalent.

So now you have your action plan.
One item.
No more hesitancy.

Now just go ahead and do it.
What about the other nine items?
When you finish the first mission, they'll be waiting for you.
See how simple it is to make a decision?
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