Finding the most profitable AdSense Niches is going to be a good place to start when you are creating content with the goal of monetizing through the Display Network, but you want to keep in mind that there are variations based on location.
The Best AdSense Niches in Australia
Australia’s most profitable niches closely resemble the United Kingdom’s.
Insurance is once again hands-down the best niche for publishers in Australia, with a CPC of $8.39. The next best niche is Marketing & Advertising at $4.12, Cryptocurrency at $3.08, Internet & Telecom at $2.67, and Online Banking at $2.09.
The Top-Paying Keywords in Australia
Comparing Australia’s data to the previous two countries is a powerful reminder of how different the details can be across geographical locations, even when there are similarities in general niche performance.
Life insurance keywords were easily the most expensive, and were close in cost, ranging from $53.34 for “family life insurance quotes” to $58.50 for “life insurance quote.” That being said, the most popular keywords were travel and car insurance-related.
In Marketing and Advertising, CPCs ranged from $31.62 for “web marketing company” to $112.93 per click for “search marketing company.” Here, the most popular keywords were closely related to those in the UK, but at a much lower search volume, ranging from “marketing’s 9,900 monthly search volume to 33,100 for “advertisement.”
Cryptocurrency also had a big range, demonstrating once again the importance of research in your industry. Their highest CPC was $50.51 for “how to buy cryptocurrency in Australia,” and their least was still high at “cryptocurrency trading sites” at $31.49. These are high intent searches.
The most popular keywords ranged from 49,500 monthly searches for “btc” to 201,000 for “bitcoin price.” All of these posts would make excellent topics to base content around, and help drive plenty of clicks to your site.
KeywordCost per Click (CPC)Insurance$54.91Loans$44.28Mortgage$47.12Attorney$47.07Credit$36.06Lawyer$42.51Donate$42.02Degree$40.61Hosting$31.91Claim$45.51Conference Call$42.05Trading$33.19Software$35.29Recovery$42.03Transfer$29.86Gas/Electicity$54.62Classes$35.04Rehab$33.59Treatment$37.18Cord Blood$27.80
The Top 10 Most Expensive Keywords are:InsuranceLoans
Mortgage
Attorney
Credit
Lawyer
Donate
Degree
Hosting
Claim
Top 20 most expensive keywords:Conference Call
Trading
Software
Recovery
Transfer
Gas/Electricity
Classes
Rehab
Treatment
Cord Blood
